The Rationale Behind The 21-Day Healthy Beverage Challenge



Most of us are chronic sitters. We sit for almost 8-10 hours daily. Our bodies were meant to move; movement is in our DNA.


However, our health suffers due to technological advancements, as most of us are glued to our computers in a hunched-over position!


There's even a study labeled chronic sitting as the new smoking. Besides sitting, we also lead an overall sedentary lifestyle.


The average step count for most people is less than 3000 steps, which is categorized as sedentary.


If you want to lose weight and keep it off permanently, you need to build habits.


Not just one habit, but about a dozen key health & fitness habits which, when mastered, will help anyone achieve their health & fitness goals and maintain them possibly for life.


It's a good idea to isolate these habits and tackle them one by one.


Twenty-one days is a good enough time to build a habit (however, it's not enough and often requires a maintenance phase which I will discuss later in this guide).

Details of The 10,000 Calories Challenge


What was the challenge?

Participants had to burn 500+ calories daily (500*21 days= 10,000+ calories; hence the name:)). They could choose from any different combinations of exercises & workouts like strength training, bodyweight workouts or even walking!


What was the aim of this challenge?


The AIM of this challenge was three-fold: 

1) Help people burn at least 500+ Calories on a daily basis via different activities. 

2) Help people build a daily Exercise & Workout Schedule 

3) Help people learn the importance of movement in their lives.


Why 21 Days?

Habits take time to build. Research has proven that it takes approximately 21 days to imbibe a habit.